Managing Corporate Brands
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Managing Corporate Brands A new approach to corporate communication by Marcos OrmeГ±o

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Published by Deutscher Universitäts-Verlag | GWV Fachverlage GmbH, Wiesbaden in Wiesbaden .
Written in English


  • Marketing,
  • Economics

Book details:

Edition Notes

Statementby Marcos Ormeño
ContributionsSpringerLink (Online service)
The Physical Object
Format[electronic resource] :
ID Numbers
Open LibraryOL25543255M
ISBN 109783835007819, 9783835095991

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